Regional Tourism Organization (RTO)13 is a not-for-profit that has been tasked with coordinating, aligning and investing in sub-regional programs and become the lead organization in identified pan-northern management functions (i.e. co-ordination of marketing, product development, workforce and industry training, and investment attraction). TNO receives funding through a transfer agreement with the Ministry of Tourism, Sport and Culture and works closely with the Ontario Tourism Marketing Partnership Corporation to leverage tourism investment in the North.